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Marketing Principles Essentials (Essentials Study Guides) By James E. Finch
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- Sales Rank: #3180381 in Books
- Brand: Brand: Research Education Association
- Published on: 1998
- Released on: 1992-05-21
- Original language: English
- Number of items: 1
- Dimensions: 8.24" h x .20" w x 6.66" l, .22 pounds
- Binding: Paperback
- 80 pages
- Used Book in Good Condition
From the Back Cover
REA’s Essentials is an insightful series of practical and informative study guides covering nearly 100 subjects.
About the Author
James Finch is the director of the M.B.A. program at the University of Wisconsin, La Crosse. He has also served the university as interim associate dean of the College of Business Administration and as a graduate faculty member. Dr. Finch holds a Ph.D. from Ohio State University.
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